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Our creative commons license

Please note that by using the Event Canvas you agree to limit your use of the Event Model Canvas under the creative commons Attribution – Non Commercial – No Derivatives 4.0 license. Please note that the use of the free Event Canvas is limited to personal, non-commercial use. For commercial use of the Event Canvas please contact us for licensing options or see the pricing options here.

You are free to:

Share — copy and redistribute the material in any medium or format

The licensor cannot revoke these freedoms as long as you follow the license terms.

Under the following terms:


BY = Attribution — You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
NC = NonCommercial — You may not use the material for commercial purposes.
ND = NoDerivatives — If you remix, transform, or build upon the material, you may not distribute the modified material.

Link to the full Creative Commons:


What is Creative Commons?

Creative Commons (CC) is a non-profit organization headquartered in Mountain View, California, United States, devoted to expanding the range of creative works available for others to build upon legally and to share.[1] The organization has released several copyright-licenses known as Creative Commons licenses free of charge to the public. These licenses allow creators to communicate which rights they reserve, and which rights they waive for the benefit of recipients or other creators. An easy-to-understand one-page explanation of rights, with associated visual symbols, explains the specifics of each Creative Commons license. Creative Commons licenses do not replace copyright, but are based upon it. They replace individual negotiations for specific rights between copyright owner (licensor) and licensee, which are necessary under an “all rights reserved” copyright management, with a “some rights reserved” management employing standardized licenses for re-use cases where no commercial compensation is sought by the copyright owner. The result is an agile, low-overhead and low-cost copyright-management regime, profiting both copyright owners and licensees. Wikipedia uses one of these licenses.

Why do we use a Creative Commons license instead of a copyright on our work?

We believe in sharing so you can benefit from the #EventCanvas to design better events. Creating Commons allows you to use the #eventcanvas whilst giving credits to the initial creators of the canvas under a set of conditions we ask you to respect to protect our work.

The Event Model Canvas was created by Ruud Janssen and Roel Frissen to design better events. The Event Canvas format was inspired by and builds on a visual framework initially proposed by Alexander Osterwalder’s Business Model Canvas which in turn is based on the earlier work on Business Model Ontology.

Creative Commons License
Event Canvas by Ruud Janssen & Roel Frissen is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at
Permissions beyond the scope of this license may be available at

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