Decision

APPROVE — Stage 6 scope is narrowed to two stakeholders only.

Stakeholders in Scope for Stage 6

1. Local Marketing Managers (178) — primary behaviour-change target
2. Global Marketing Director (Event Owner) — mandate + accountability + continuity

Stakeholder Management (still relevant, not canvased)

• Satisfy: Finance, Supply Chain, Legal, Procurement
• Involve: Regional leadership, OpCo leadership, Commercial/Sales, Brand team, Agencies, HR/Internal Comms
• Inform: other brand teams / wider internal audiences